Principles & Practice Consultancy
Transforming Leadership | Embedding Ethics | Empowering People & Performance
“Leading by example is not the main thing in influencing others. It is the only thing.” — Haruka Nishimatsu, Japan Airlines CEO
We partner with leaders who aren’t afraid to challenge norms, change mindsets, and champion better decisions—especially where it matters most: in safety, integrity, and human wellbeing.
🗣️ Voice: Leadership with Wisdom and Edge
At Principles & Practice Consultancy, we don’t just advise—we advocate. We partner with leaders, legal professionals, and executive teams to unlock holistic strategies that elevate both Human and Organizational Performance and Mental Wellbeing.
One of the guiding lights behind our leadership philosophy is Professor Ikujiro Nonaka, renowned for his groundbreaking SECI Model and bold ideas on “wild leadership.” His work reminds us that the pursuit of excellence in organizations begins not with control—but with courage, curiosity, and compassion.
We channel this thinking into every engagement:
🔄 Knowledge in Motion — Nonaka’s SECI Model (Socialization, Externalization, Combination, Internalization) illustrates that real innovation stems from the continuous dance between tacit and explicit knowledge. We design systems where wisdom isn’t just captured—it’s shared, applied, and refined.
🦁 Wild Leadership — In uncertain terrain, leaders must do more than calculate risk—they must act with ethical resolve and empathic clarity. This is practical wisdom in action: knowing when to pause, when to question, and when to lead boldly.
📣 We Exist to Make It Real:
✔ Integrity operational
✔ Leadership transformational
✔ Performance personal
We don’t follow a script—we create a story. One that amplifies ethical governance, psychological safety, and knowledge creation as living practices, not static ideals.
“In turbulent times, the wisest leaders aren’t those who know everything—but those who know how to listen, learn, and lead ethically through complexity.”
Let’s build organizations that are not just efficient—but wise.
